19 December 2016

Arria NLG plc
(“Arria NLG” or “Arria”)

Recount Product Launch UK – Integrated with Xero 

Arria NLG (AIM: NLG), a technology leader in Natural Language Generation (“NLG”), is pleased to announce the UK launch of Recount, a Software as a Service (“SaaS”) business reporting tool that integrates with online accounting system Xero. Recount writes up instant financial insights direct from the data with no human intervention.

Successful beta

 Following on from the announcement on 31 August, Arria NLG completed a successful beta schedule and is now accepting new customers. Recount offers users a 30-day free trial period, with a monthly subscription starting at the end of the 30-day period. UK customers can access expert financial business reporting from £20 + VAT per month.

Integrated with Xero

Aimed at small to medium-sized businesses, Recount integrates with Xero to provide insights into the health of a business. It aims to educate and explain the financial metrics of a business through actionable reports that are easy to understand. Recount launches in the UK with the following features to help business owners get to know their business better:

  • Business Healthcheck
  • Interactive Charts
  • Sales Report
  • Cash Report
  • Expenses Report
  • Receivables Report
  • Sales Forecast
  • Word Export

Product roadmap

Arria NLG’s aim is to build a product that becomes an integral part of running a business. Future development of Recount will see continuous updates and releases of new features based on customer feedback. Arria NLG has hired an in-house Subject Matter Expert – a Chartered Accountant with over 20 years’ experience, to work closely with customers to ensure product development meets their needs and objectives, and outperforms expectations.

Arria NLG plans to expand Recount’s integrations to connect to other popular online accounting systems such as QuickBooks and Sage.

During 2017, Recount will also be launched in Arria NLG’s main territories – North America and Asia Pacific.


Sharon Daniels, Chair and Interim CEO of Arria NLG, commented: “For the first time, small- to medium-sized businesses have access to affordable accounting expertise and reporting at the click of a button. There has been positive feedback from the beta testing phase and it’s been encouraging to have early adopters finding the product so useful. I’d like to personally thank the team at Arria NLG for all their hard work in bringing our first SaaS product to market and I’m extremely excited for its future developments in 2017.”

For further information, please visit www.arria.com or contact:

Arria NLG plc – Chairman and Interim Chief Executive

Sharon Daniels

Tel +44 (0)20 7100 4540
Allenby Capital Nominated Adviser & Joint Broker

Nick Naylor
Jeremy Porter
James Reeve

Tel: +44 (0)20 3328 5656
MSL Capital Markets Lead Manager

Andrew McDouall
Justine Dunnett
Peter Lynds

Tel: +64 (0)4 472 2716
Stockdale Securities Joint Broker

Antonio Bossi
Robert Finlay

Tel: +44 (0)20 7601 6100
IFC Advisory Financial PR and IR

Tim Metcalfe
Graham Herring
Heather Armstrong

Tel: +44 (0)20 7 652 9788




Ruder Finn PR (USA)

Scott Beaver (West Coast)
Brianna Mulligan (East Coast)


Tel: +1 541-326-5847

Tel: +1 203-246-1304



Arria NLG
Arria NLG’s core product is known as the Arria NLG Platform, a form of artificial intelligence software, specialised in extracting information from complex data sources and communicating that information in natural language (i.e. as if written by a human). The scientific foundation for the Arria NLG Platform is based on more than 30 years of research and development by the Arria Data2Text Founders at the University of Aberdeen. For additional information, visit www.arria.com. Follow Arria NLG on Twitter, LinkedIn, Google+ and YouTube.


Recount is an Artificial Intelligence (AI), SaaS based solution developed by Arria NLG for use by small and medium sized businesses, to provide them with access to full time skills common to financial analysts, spotting trends, identifying problems, and forecasting what’s likely to happen next.  Using Arria NLG’ patented technology, Recount provides users with natural language narrative, interactive charts, detailed reports on sales, cash position, expenses and simple sales forecasts; all able to be exported to Microsoft Word and available for as little as the equivalent of £20+ VAT per month. For more information visit Recount.com and follow Recount on Twitter.

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